
Morocco is accelerating its tourism ambitions with a new data-driven model designed to improve insights, refine strategy, and support long-term growth toward 20 million visitors.

Morocco is accelerating its tourism ambitions with a new data-driven model designed to improve insights, refine strategy, and support long-term growth toward 20 million visitors.

The grand courtyard of Bahia Palace in Marrakech,. Photo By Clive Kim From Pexels Morocco has added a new milestone to its global tourism journey after winning “Destination of the Year” at the 2025 Travel Awards held on Friday in Brussels. The gala took place at Skyhall, Brussels Airport, and ...

Morocco feels very different when your phone connects the moment you land. This MoroccoBeat guide explains why an eSIM makes your Morocco journey easier, from airport arrivals and AFCON matches to medina walks, road trips and desert stays.

From Rabat-Ville Station’s “Kingdom of Football” façade to public spaces across the country, Moroccan cities are embracing AFCON 2025 with color, design and celebration. The atmosphere is already building months before kick-off.

Morocco stood out at ITTF Warsaw 2025, presenting its cultural and tourism richness through an award-winning ONMT pavilion. The Kingdom continues to expand its presence in the Polish market with strong visuals, new partnerships and improved air links.

Morocco is supporting young creators with grants of up to 400,000 dirhams to open cafés and restaurants in cultural and tourist sites. A new way to make heritage spaces more welcoming and full of local life.

Festival Zamane transforms M’Hamid El Ghizlane into a cultural desert stage where Saharan rhythms, Gnawa chants and ancestral traditions come alive. In 2025, the festival deepens its focus on heritage, youth transmission and open-sky concerts at the gates of the Sahara.