Nestled at the foot of Mount Toubkal, Imlil is a Berber village redefining tourism in Morocco through sustainability, community solidarity and authentic mountain experiences, far from mass tourism and urban crowds.

Casablanca is reshaping its tourism playbook. From city breaks and business travel to rural depth and immersive experiences, the metropolis and its region are building a destination rooted in innovation, entrepreneurship and long-term appeal.

Morocco is embracing a new era of sustainable travel, positioning itself as a leading eco-friendly destination in North Africa. With an ambitious target of 26 million visitors by 2030, the Kingdom is channeling investment into green tourism, rural development, and authentic cultural experiences ...